Photographer / Visual Artist
Radhika Raj is a Fashion and Lifestyle Photographer based in Mumbai. She graduated from the Light & Life Academy – a prominent photography school nestled in the hills of Ooty.
She began her professional career with ace lensman Farrokh Chothia and soon went independent focusing on Fashion and Lifestyle assignments. Her advertising work includes campaigns for Raymonds Parx, Taj Hotels, Disney India, Future Group, Fruit of the Loom, Johnson & Johnson, Hopscotch among others.
Radhika’s fashion editorial work reflects her love for art cinema and travel. She has contributed to international publications such as Conde Nast- India, Contributor Magazine, Luna Magazine, UK and INK Publications. She has also published a book on the Pushkar festival along with her mentor, Paul Liebhardt.
Through her career Radhika has striven to create photographs beyond commercial expectations, resulting in conceptualising work directly for fashion clients. She wants to extend her editorial style on to more mainstream assignments and venture into fashion films.
Radhika strongly believes that collaboration is at the heart of the creative process and that things are better when you create them together. She seeks perfection in simplicity and a good laugh at the end of a long day.